ATHLETES FIRST
Super Bowl 2026. Every touchpoint. One partner.
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Athletes First is the largest NFL sports agency in the country. We've been their print partner for six years — since before Benchmark existed. That's not a vendor relationship. That's family.
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Super Bowl 2026. St. Joseph's Art Society in San Francisco — a national monument, a former church, 22,000sq feet, four days, the biggest names in the NFL, private performances by Diplo and 2 Chainz, and every print touchpoint in the building produced by us.
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Wall and stair vinyl. Window graphics. Directional signage towers. Displays. Promo bags. Cups and napkins. Custom cut-and-sew bomber jackets for Pro Bowl players. Branded items for multiple additional brands in attendance. If it had a brand on it, we made it.
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We rented the largest extended high-roof Sprinter van available, loaded it top to bottom, and drove from Newport Beach to San Francisco ourselves. Twelve-hour install days. Full breakdown. Drove it all back. The owner was on the floor the entire week.